Behind the Business
Behind the Business is presented by the Greater Kitchener Waterloo Chamber of Commerce. Sponsored by Gore Mutual, this podcast features weekly episodes hosted by Ian McLean, President and CEO of the Greater KW Chamber.
It is recorded on the traditional territory of the Neutral, Anishinaabeg, and Haudenosaunee, peoples.
Each week Ian sits down for candid conversations, taking listeners beyond the boardroom and Behind the Business to uncover the real stories within Waterloo Region’s business community.
From innovation and sustainability to leadership and community impact, each guest offers invaluable perspectives and inspiring journeys. Discover what drives their ambition, and WHO is fueling the future of Waterloo Region’s success.
Join us as we go Behind the Business!
Behind the Business
Behind the Business of The Dessert Artist (with Rochelle Williams)
Black-owned businesses are very much a part of the food scene in Waterloo region.
Specialty grocery stores, ice cream shops, restaurants where you can enjoy Ethiopian doro wot and Jamaican patties and local bakeries offer delicious dishes and flavours not found in other food businesses.
Rochelle Williams started her baking and cake decorating business in late 2020. Her website explains "the Black perspective," which has helped shape her as a baker and artist. She rebranded her Kitchener business in Dec. 2022 as The Dessert Artist.
She is also the Young Professional of the Year at Business Excellence Awards 2025
Get a look Behind the Business in Waterloo Region with Ian McLean, President & CEO of the Greater Kitchener Waterloo Chamber of Commerce.