
Behind the Business Podcast
The Behind the Business Podcast is a weekly podcast created by the Greater Kitchener Waterloo Chamber of Commerce that highlights the important people and issues in Waterloo region and in our community. We will have business and community leaders join us to share their thoughts on the issues that affect us as a region and business community.
Behind the Business Podcast
Behind the Business of The Dessert Artist (with Rochelle Williams)
Black-owned businesses are very much a part of the food scene in Waterloo region.
Specialty grocery stores, ice cream shops, restaurants where you can enjoy Ethiopian doro wot and Jamaican patties and local bakeries offer delicious dishes and flavours not found in other food businesses.
Rochelle Williams started her baking and cake decorating business in late 2020. Her website explains "the Black perspective," which has helped shape her as a baker and artist. She rebranded her Kitchener business in Dec. 2022 as The Dessert Artist.
She is also the Young Professional of the Year at Business Excellence Awards 2025
Get a look Behind the Business in Waterloo Region with Ian McLean, President & CEO of the Greater Kitchener Waterloo Chamber of Commerce.